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Jeff Booth is is the best-selling author of “The Price of Tomorrow – Why Deflation is Key to an Abundant Future.” He has been featured in Forbes, TechCrunch, Inc.com, The Globe and Mail, BNN, Fast Company, Entrepreneur, Bloomberg, TIME and The Wall Street Journal. He is a founding partner of OtioLabs, co-founder and general partner of Ego Death Capital, co-founder and chairman of addy, co-founder and executive board member of NocNoc, chairman of Terramera and Cubic Farms, and serves on the board of LlamaZOO as well as numerous advisory boards.